Review & Critical Thinking Essay

1. Explain the different forms of child abuse? Include Shaken Baby Syndrome in your response. *The different forms of abuse are physical, emotional, and sexual abuse. The shaken baby syndrome is the same as physical abuse. 2. What types of physical care must a parent provide an infant child? *the physica infant parents must provide the child with diapers and the child must be fed, bathed, and taking care of. 3. What are some strategies for helping a child cope with stress? *According to the module a parent can create a stable and non-violent home environment for the child. Another thing is that the parent can encourage the child to communicate and tell them thing that are bothering them. These are some of the strategies a parent can use to help a child with stress. Critical Thinking Questions 1. What is the difference between a protective environment and a nurturing environment? *A protective environment is an environment in which the children are feels safe at home or in any place and fells that they can trust any adult in her community. A nurturing environment is when the child feels free to discover how they are. They also feel free to express themselves without fear. 2. How children’s do need change as they grow through development stages from infancy to teen years? How do special needs children differ? *As infants children are supposed to be supervised by their parents. Their parents are supposed to feed them clean them etc†¦ As a teen the child can take care of themselves and the parent must help with emotional not physical needs. 3. List and explain factors a parent can control that lead to a nurturing environment. Include characteristics of nurturing parents. *A parent can spend more time with their children so that the child does not suffer from anxiety or fear in their early childhood. Another thing that a parent can do is not use alcohol or drugs. Children who are raised in a home with lots of alcohol or drugs are more likely to consume them. 4. List and explain factors that  lead to poor relationships and that increase the risk of child abuse. *One factor that can lead to child abuse is a child of parents who were abused themselves. Another one is children in homes with many difficulties at home. 5. Why is it critical for a parent to be involved in their children’s education? *Because parents should continue teaching and encouraging their children about the world so that the children would be more interested in studying.

Hamlet Questions Answered Essay

Question 1: Laertes and Polonius provide several explanations of their reasons for Ophelia to stop seeing Hamlet. Both their opinions appear to be unreasonable, which is evident through their oppressive and restrictive attitudes. Laertes believes Ophelia is beneath Hamlet on social level, therefore he voices that the prince’s, â€Å"choice must be circumscribed.† This is unreasonable as Laertes is diminishing Ophelia’s confidence by referring to the fact that Hamlet’s partner will be chosen for him, and Ophelia would not fit this role, or be considered for it. Laertes continues to refer to Hamlet in a negative matter, stating that his, â€Å"love,† is, â€Å"not permanent,† and, â€Å"the perfume and suppliance of a minute,† meaning it is brief, and temporary. Polonius also presents unreasonable arguments as to why Ophelia should stop seeing Hamlet. The hypocritical nature of Polonius is evident through his commands to Ophelia: â€Å"To thine own self be true,† which is later followed by, â€Å"you’ll tender me a fool.† It is clear that Polonius is only concerned with sculpting Ophelia to act a specific way to ensure that his own reputation is not tainted. Polonius states, â€Å"give every man thine ear, but few thy voice.† This also acts as a contrast to the previous statement, as Ophelia cannot be true to herself if she has to, â€Å"reserve,† her true self. Evidently, Polonius offers an unreasonable opinion to encourage the discontinuation of Ophelia’s relationship with Hamlet. Question 3: Both soliloquies voiced by Hamlet contain similar ideas and concepts, which are crucial to understanding the nature of his character. The two soliloquies present Hamlet as an isolated figure, which is seen by the language such as, â€Å"and thy commandment all alone shall live,† and, â€Å"break, my heart, for I must hold my tongue.† These statements express the mental anguish Hamlet is experiencing in his, â€Å"distracted globe,† a metaphor for his scattered thoughts. The soliloquies also contain elements of hatred towards women. For Hamlet it particularly involves his mother, however he generalises his statement by voicing, â€Å"frailty, thy name is woman!† This is continued in his second soliloquy where Hamlet states, â€Å"O most pernicious woman!† Evidently Hamlet struggles to respect the role of women and the mannerisms of his mother, whom he refers to as a, â€Å"beast,† who married Claudius at a, â€Å"wicked,† speed. Question 6: Hamlet gives signs for potential madness in his first soliloquy, where he desires to commit suicide if it were not for the fact t hat â€Å"God† is, â€Å"’gainst self slaughter.† He refers to his hatred towards the world and it’s, â€Å"weary, stale, and unprofitable,† atmosphere. The negativity towards the nature of the world expressed by Hamlet provides a possible reason as to why he often isolates himself. Isolation is a dynamic that ultimately lead to madness, which is eventually what occurs with Hamlet. Furthermore, the audience obtains an indication of Hamlet’s potential for madness in the scene where he tells Horatio and Marcellus to, â€Å"swear,† their silence in relation to the ghost. Hamlet explains that he will put on an, â€Å"antic disposition,† which means he will, behave in a strange manner. The irony in this statement is that Hamlet does in fact go mad, and he announces this to Horatio and Marcellus as a means of giving himself permission to act, â€Å"out of joint.† Question 7: Claudius attempts to win over Denmark with his charming and manipulative behaviour, which is seen in the irony of his words: â€Å"Our dear brother’s death, the memory be green.† Claudius associates the death of his brother with new life and growth, so when the audience becomes aware of the, â€Å"unnatural,† and, â€Å"foul,† murder he committed, we are confronted with his wickedness. To establish his popularity Claudius repeatedly uses language that signifies national unity such as the, â€Å"jointress of this warlike state,† and â€Å"our hearts†¦our whole kingdom.† This conscious work displayed by Claudius demonstrates his methodology in having Denmark view him as a compassionate and practical King. Question 8: There is a reference to the fact that Denmark is a Catholic country when the ghost states that he was, â€Å"cut off even in the blossoms of my sin/Unhousel’d, disappointed, unaneled;/no reckoning made† This provides evidence for Catholicism as the apparition was not able to confess his sins (died without the Last Rites). A second reference which expresses Denmark as a Catholic country is shown when Hamlet remarks, â€Å"O, that this too too solid flesh would melt/Thaw and resolve itself into a dew! Or that the Everlasting had not fix’d/ His canon ‘gainst self-slaughter.† This excerpt indicates that Hamlet wished to commit suicide, but cannot as it is considered wrong in the eyes of God, therefore he would not be able to forgive himself in the afterlife. This is why Hamlet wishes he could, â€Å"melt,† which would save him from the guilt he would feel due to self-slaughter. Question 9: There are significant differences between the previous King Hamlet and King Claudius. The audience is given evidence that Old King Hamlet was a respectable and genuine leader through Prince Hamlet’s remark, â€Å"So excellent a king†¦so loving† It is clear the King Hamlet was honest and caring in all his actions; this contrasts with King Claudius’ character, who is scheming and power-hungry, so much so that he murdered his own brother, which he concealed due to his deceptive personality. King Hamlet tackled foreign policies openly and was so good a leader that he defeated Old Fortinbras, which had him take his land for the people of Denmark. King Claudius acts in a less honourable manner, where he leads Denmark on the basis of impressions, similar to politicians as seen in the modern age.

Current Trend In Sustainable Manufacturing System Environmental Sciences Essay

Material and energy resources direction includes the proper choice, installing and managerial of it in fabricating will give impact on the production procedure, energy ingestion and even cut down the pollution. Manufacturer nonsubjective towards sustainable fabrication is maximise the production while minimise the use of stuff and energy resources because the monetary value of the stuff and energy had increased due to consuming of stuffs and non-renewable resources ( Leahu S. , 2012 ) . The demand for merchandise that non environmental friendly should besides be minimize. Stakeholders plays of import function as going external forces for the manufacturer or maker towards bring forthing or utilizing merchandise or stuff which require less energy to bring forth ( Leahu S. , 2012 ) . Factors contribute the consciousness of stakeholders to pull off the fabrication efficiency is the pollution particularly, the planetary heating and besides the addition monetary value of the resources ( Bu nse K. , Sachs J. , and Vodicka M. , 2010 ; Ramani K. et Al, 2010 ) . Resources are defined as natural stuffs, energy resources and all operating supplies. Three methods to better the decrease of stuff and energy resources is discussed which are the resource efficiency direction, merchandise design and the value concatenation optimisation. Ida – Along – Atirah – Energy is a cardinal factor in economic development and in supplying critical services that improve quality of life where required for run intoing all of the basic demands such as nutrient and wellness, agribusiness, instruction, information, and other substructure services ( Kamaruzzaman et. Al, 2011 ) . Therefore, there have possible menaces of energy deficits, planetary heating, and clime alterations pose to society explicate why energy policies worldwide progressively concentrate on developing renewable energy ( Shun-Chung and Li-Hsing, 2011 ) . Besides, utilizing the renewable energy resources can cut down the struggles among states sing energy militias, cut down the pollution and cut down energy related to illness and deceases ( Richa et al. , 2010 ) . There have assorted types of energy resources such as biomass energy, biodiesel energy, hydropower, solar energy, weave energy and etc. These energy resources are considered as renewable and hence, sustainable over comparatively long term. Each of the renewable energy resources is briefly explain in the undermentioned subdivision.INTEGRATED PRODUCT-PROCESS-MACHINE FabricationXxxxREDUCE THE USE OF MATERIAL AND ENERGY RESOURCESManufacturers are responsible on the sum of resources consumed for production of merchandise. The duty non merely on the maker, the authorities besides play of import function by utilizing the economic instruments. The policy wedges under economic instruments is controlled by the authoritiess. Economic instruments operate by bear downing monetary value for the usage of environmental resources likewise to environmental revenue enhancement. This activity improves is decrease of resource usage to merchandise end product promote consumer to exchange from resource inducement merchandises to less resource inducements merchandises. However, maker played more of import function by bettering the resource efficiency is one method to cut down the resource ingestion.Resource Efficiency Manufacturin gEfficiency in fabrication is measured via the sum of energy ingestion ; the benefits and cost nest eggs ( Bunse K. , Sachs J. , and Vodicka M. , 2010 ) . Resources efficiency is the decrease of natural stuffs, energy and all operating supplies because these factors are interrelated and strongly interlinked. Manufacturing procedure and efficiency, merchandise design and value concatenation optimisation are three standards that give impact on fabrication efficiency.Manufacturing Process and EfficiencyThe efficiency can be improved in many countries in organisation because each section plays of import functions and affected the procedure in organisation. Thin fabrication is one construct that can better efficiency status where the organisation organizes every individual subdivision in the production by extinguishing the waste in order to bring forth merchandise good. The wastes are from human, infinite, tools or equipment, engineering, and technology clip in developing new merchandise s ( Deros et al, 2011 ) . Two big leagues ‘ countries are focus to better the resource efficiency which is the public-service corporation optimisation and value technology and stuffs be aftering methodological analysis ( Sheng T. L. , Shiuh T. J. , and Ling L.C, n.d. ) . Under public-service corporation optimisation, command the H2O evaporated and H2O discharge in chilling tower is one manner of energy and waste optimisation. Upgrading the warming, air outing and chilling systems can well take down the public-service corporation cost such as planetary energy direction multi-variable nonlinear system theoretical account ( Lv H. , Duan P. , Yao Q. , Li H. , and Yang X. , 2012 ) . Electrical system efficiency direction needs to be considered to obtain planetary electrical energy ingestion decrease. The first phase design of electric motors must dwell of a few standards which achieve the criterion and besides in good public presentation in footings of environmental sustainability. The standards must be standard to forestall inefficiency during production. Example, the EROD ( Energy decrease oriented design ) platform, which composed of several interrelated systems and tools. The EROD platform can pull off different functionalities in the procedure design which eventually to the full use the electric motors and aid cut down the energy use ( Favi C. , Germani M. , Marconi M. , and Mengoni M. , 2012 ) . Third on the H2O preservation by put ining new water-reduction equipment such as installed the closed-loop systems that enable H2O to be recycled ( Jasinowski J. J. , n.d. ; Sheng T. L. , Shiuh T. J. , and Ling L.C, n.d. ) . The value technology and stuff planning methodological analysis besides aid in bettering the fabrication efficiency. Materials System Applications and Products ( MSAP ) works by place the spreads between the stuff planning algorithm and existent stuff use. Then, model the relationship of machine use and waste coevals. This theoretical accoun t will demo the decrease of waste coevals and betterment in methodological analysis from the first planning. The theoretical account able to propose the optimum processing and transporting paths and at the same clip meets the criterion of sustainable design ( Lv H. , Duan P. , Yao Q. , Li H. , and Yang X. , 2012 ) .Merchandise DesignSustainability and merchandise design correlated as the early design determination give impact on the sustainability. Early design determination besides consequence the full merchandise ‘s life rhythm including the supply concatenation ( transit and logistic ) . Design for environment and Eco-design tools are discussed as parts of invention in the whole value concatenation merchandise ( Ramani K. et Al, 2010 ) . Design for environment. Example of design and sustainability is design for environment ( DFE ) and life rhythm appraisal ( LCA ) . Design for environment considered the consequence of the design procedure processs towards environment and th e design constituent is design towards sustainability ( Ramani K. et Al, 2010 ; Rosen M.A. and Kishawy H.A. , 2012 ) . The procedure must keep the merchandise quality, the monetary value offer and the public presentation of the procedure and besides the merchandise. Design applied scientist is hired to plan a merchandise and procedure which eco-design. Eco-design is an attack of planing a merchandise or procedure with particular consideration on the consequence to the environment during the full life rhythm. Therefore, we need eco-design tools to guarantee that our design run into the specification that the procedure is environmental friendly or can cut down the pollution. One of the eco-design tools called life rhythm appraisal ( LCA ) . LCA is used to analyse the all stages of merchandise life to see the environmental public presentation of procedures and systems. LCA consist of for stairss get downing with the end and range definition, analysis of the stock list appraisal on the impact and informations reading. LCA measured the energy and resources ingestion. ISO 14040:2006 explained about the LCA ; the rules and the model. Figure Thirty shows the stairss for placing environmental impact in LCA. Figure Thirty: Measure for Identifying Environmental Impact ( Ramani K. et Al, 2010 )Value Chain OptimizationValue concatenation procedure is the complicated path in fabrication or organisation for resource efficiency. However, good planned concatenation direction will honor a batch to the environment and economic nest eggs. The value concatenation optimisation is examined the primary energy needed of the pre-production resources, the nursery gas emanation as CO2 equivalent, the direction of the material resources and besides all the energetic resources. This encourage the overall procedure efficiency and sustainability. The model of value-based public presentation covered the investing, operation and fiscal.Better THE ENERGY-EFFICIENCY BY ENERGY MANAGEMENT SYSTEMGlobal heating, lifting energy monetary values, and clients ‘ increasing ecological consciousness have pushed energy efficient fabrication to the top of the docket among authoritiess and fabrication companies. Governme nts and companies are both endeavoring to place the most effectual steps to increase energy efficiency in fabrication procedures. Katharina et Al. ( 2010 ) stated that, the fabrication industry, with its 31 % of primary energy usage and 36 % of C dioxide ( CO2 ) emanations, is one of the chief consumers of energy every bit good as one of the largest emitters of CO2.The European Commission ( EC ) estimates that an energy salvaging possible for the fabrication sector of 25 % could be realized by steps such as implementing energy efficient motors, fans and lightings ( EC, 2006b ) . Katharina et Al. ( 2010 ) once more explained that from the fabricating companies ‘ point of position, there are three of import drivers to present energy efficiency betterments. The first manner is by raising the energy monetary values. Rising monetary value for oil and gas monetary values every bit good as other fossil fuels like coal due to scarceness of the specific resources leads to the minimisation of energy ingestion and more of import for fabricating companies. ) . Resource monetary values can be expected to lift continuously in coming old ages ( Berger, 2009 ) due to lifting energy monetary values and the associated rise production costs for steel, chemicals, etc. , doing an addition in other buying costs every bit good. Other than that, energy efficiency betterment can be introduced by new environmental ordinances with their associated costs for CO2 emanations. As the fabrication sector is responsible for about one tierce of planetary CO2 emanations, different policy enterprises and market-oriented ordinances like revenue enhancements, subsidies, tradable emanation licenses, and green certifications were introduced in several states. Companies that improve their energy efficiency and accordingly their C footmark can better their place to face challenges and costs ensuing from current and future CO2 ordinances. Apart from that, altering buying behaviour among the clients with respect to ‘green ‘ and energy efficient merchandises and services besides can be an alternate in presenting the energy efficiency betterment. Companies and end users regard energy efficiency in the usage stage of a merchandise as an of import standard for their buying determinations. Though consumers might non yet pay attending to energy efficiency in the production stage, energy efficient fabrication can be a major factor to cut down the entire environmental impact of a merchandise. As energy efficient fabrication can hold a important impact on the environment al public presentation of a merchandise, it can go a important driver for fight. The above mentioned drivers make energy efficiency an of import pillar lending to all three facets ( ternary underside line ) that are considered in sustainable fabrication models ( see Fig. # ) . Examples in the literature and in the universe of pattern show that although the fabrication sector has made uninterrupted betterment in energy efficiency, economically good energy efficiency potency is non yet exploited. Few documents identified the grounds why the executions of energy efficiency betterment steps are really low among the companies and they are: Decisions based on payback periods alternatively of involvement rate computations Low capital, a low precedence given to energy efficiency by the direction deficiency of information or â€Å" difficult-to-measure constituents † of energy investings ( such as dealing or monitoring costs ) Fig. # . Contribution of energy efficiency to the three chief facets of sustainable fabrication ( ) . Several surveies have besides identified a low position of energy direction as a barrier to energy efficiency. Energy direction can be good for industrial companies for economic, environmental or social grounds. The criterions ISO 50001 and EN 16001 specify some of import demands for direction systems such as the scene of marks and aims and the measuring of energy ingestion. The Implementation of an energy direction can be an alternate to cut down energy ingestion and the related CO2 emanations. Within the model of energy direction the integrating of energy efficiency into production direction is one of import lever to heighten production systems towards energy efficiency as it may be the footing for successfully implementing energy efficiency betterment steps. The term ‘management ‘ can be defined as â€Å" the maps of planning, forming, and commanding the transmutation procedure and its public-service corporation in supplying a good or service to clients † . Some research workers define ‘energy direction ‘ as using â€Å" to resources every bit good as to the supply, transition and use of energy. Basically it involves monitoring, mensurating, entering, analysing, critically analyzing, commanding and airting energy and stuff flows through systems so that least power is expended to accomplish worthwhile purposes † . In Katharina et Al. ( 2010 ) paper, they defined ‘energy direction in production ‘ as including control, monitoring, and betterment activities for energy efficiency. Energy efficiency public presentation has to be considered at the same time with other of import public presentation countries of industrial companies, such as cost, flexibleness, bringing clip, and quality. The first measure for measuring and implementing betterment steps is mensurating and commanding the energy efficiency in production procedures. The determinations can be made with relevant information on impacts of energy public presentation ensuing from production planning and concern determinations, by set uping production information systems towards energy efficiency. The mensurating system can be done by utilizing Key Performance Indicators ( KPI ) . The development and application of energy efficiency indexs depend on the intent for which they will be applied. Other than that, is to utilize the benchmarking system to mensurate the energy efficiency during the production procedure. However, benchmarking for energy efficiency indexs may be implemented for specific industry sectors and on state degrees, but for works and procedure degree merely few indexs for benchmarking exist. Energy efficiency monitoring, benchmarks, and audits are of import for energy direction, as they enable determination shapers to place betterment chances and to maintain path of the effects of their determinations on energy usage. Monitoring and analysis of the energy ingestion of machines and support and fabrication procedures is a measure towards increasing energy efficiency. Insufficient monitoring may ensue in companies non being cognizant of their possible for profitable energy investings. Furthermore, direction system criterions taking at increasing the environmental public presentation and the energy efficiency of a company by bettering the organisation processes exist. This standardisation increases the transparence of companies ‘ procedures and stakeholders can more easy measure the committedness of a company for bettering its environmental public presentation. Apart from that, this criterion besides provides a model for energy-saving activities and counsel for practical actions for energy director can be found.REUSING AND RECOVERING ENERGY IMPLEMENTED IN PRODUCTION SYSTEMThirtyExploitation RENEWABLE RESOURCESBiomass EnergyBiomass energy refers to the energy of biological system such as wood and waste that shops sunlight in the signifier of chemical energy ( Sunday, 2012 ) . The chief usage of this biomass energy in developing states including Malaysia is every bit firewood for cookery and warming. Because of Malaysia is a tropical state that has first-class conditions so that it can guarantee the good in turning status of high biomass energy resources. Therefore, in Malaysia, the Nation Energy Policy has established the importance of Renewable Energy beginnings and highlighted the focal point on the renewable and environmental preservation. Nowadays, states more interested in the turning in biomass energy that will lend to the decrease of poorness in developing states, increase the sustainable energy supply and cut down the emanation of C dioxide. ( Ying et al. , 2011 ) Biomass is one of the oldest and simplest manner to utilizing the energy by burning procedure to bring forth the electricity and heat ( Amine, 2011 ) . Therefore, biomass is considered to be one of the chief renewable energy resources of the hereafter due to its big potency for economic viability and assorted societal and environmental benefits.Solar EnergySolar energy is the most promising of the renewable energy beginnings in position of its evident illimitable potenc y. The Sun radiates its energy at the rate of about 3.8 A-1023 kilowatts per second. Most of this energy is transmitted radially as electromagnetic radiation which comes to about 1.5kW/m2 at the boundary of the ambiance. After tracking the ambiance, a square meter of the Earth ‘s surface can have every bit much as 1 kilowatt of solar power, averaging to about 0.5 over all hours of daytime ( Sunday, 2012 ) . In malice of high potency, solar energy engineerings are non now widely used, except for flat-plate solar aggregators for domestic hot H2O production in the coastal parts. ( Kamil, 2002 ) . In Malaysia, the most solar power are used for domestic degree merely such as hot H2O system, H2O pumping and drying of agricultural green goods ( Tick et al. , 2010 ) .Wind energyWind power is the transition of air current energy into more utile signifiers, normally electricity utilizing air current turbines. Harmonizing to Betz ‘s jurisprudence, wind turbine can take advantage of up to 60 % of the power of the air current. Nevertheless, in pattern, their efficiency is about 40 % for rather high air current velocities. The remainder of the energy denseness of the air current non gettable is exergy loss. This exergy loss appears chiefly as heat ( Arif, 2008 ) .The use of this energy is still in the early phase because of the deficiency of fiscal option. However, in Malaysia, air current energy transition is a serious consideration that the potency of this energy is depends on the handiness of air current resource that varies with location. Therefore to develop the undertaking of air current energy, the natural air current at the site shall understand clearly ( Tick et al. , 2010 ) . The air current sector showed impressive growing rates in the twelvemonth 2009 possibly due to an addition in consciousness of the importance of air current energy and its economic, societal and environmental benefits ( Kamaruzzaman et al. , 2011 ) .Hydro powerHydropower is the lo ne renewable energy engineering that is commercially feasible on a big graduated table in Malaysia. Furthermore, hydropower dikes can and hold made of import and important parts to human development which is a renewable energy beginning and produces negligible sums of nursery gases. In long term, it shops big sums of electricity at low cost and it can be adjusted to run into consumer demand. Furthermore, hydro dikes are multipurpose and are built chiefly for social-economic development like irrigation, H2O supply, inundation control, electric power and betterment of pilotage ( Ong et al. , 2011 ) . Hydroelectricity contributes about 2.8 % ( 2000 MW ) of Malaysia ‘s entire electricity demands and supplying 6 % of universe energy supply. Tenaga Nasional Berhad operates three hydroelectric strategies in Peninsular which are Sungai Perak, Terengganu and Cameron Highland with an installed generating capacity of 1911 MW ( Tick et al. , 2010 ) . Presently, the biggest hydropower unde rtaking in Malaysia and largest dike in South-east is the on-going Bakun hydropower undertaking holding a capacity of 2400 MW, located at Sarawak and it is emission free which has no impact on planetary heating. This Bakun hydropower will function the electricity to the peninsular of Malaysia through the undersea cables that will be ready on 2015 for first stage overseas telegrams and 2017 for the 2nd stage ( Shafie et al. 2011 ) .DecisionIba – Ema – Ida – Along – Atirah –Recognitionsthirty

F D P Coursework Example | Topics and Well Written Essays - 250 words

F D P - Coursework Example They realize it is a significant problem when their own citizens who are living in those countries or through media influence from those liberal countries start adopting such liberal ideologies. Terroristic actions therefore begin to stop the assimilation. It is possible for a country to love and hate United States at the same time. They may hate their liberalism but love other aspects like their economic power or military superiority. This proves to be a problem and especially when trying to curb transnational crime. This is because it is may destroy the positive image and relations between those countries and USA. This may fuel hatred further hence resulting to more terrorism against US. Transnational crime may be as a result of a weakened government. This is because of weakness in borderline patrol services hence illegal immigrants are able to enter the country and come to cause terroristic actions. It may also be due to lack of tight securities in airports and train or bus terminals hence providing a channel for transnational criminals like terrorists to enter the United States (Rollins et al.

Australian National Fund Raising Organization Association Essay

Australian National Fund Raising Organization Association - Essay Example Our group will use many techniques to raise funds for our events and they will be discussed below. Our group is planning two separate events in order to raise funds. There are two broad segments of the society that can be used to raise funds. One segment consists of adults of over 35 years of age and the other is the younger segment which comprises of young people from ages 16 to 35. Our group is planning to make use of both these segments to raise money for our fundraiser. For adults, we are planning a dinner reception where they will get a chance to socialize. In the dinner, notable members will be given a chance to say something for the cause of poverty. The dinner reception will be formal as its target market is mature adult people who will be willing to spend their money on donations. Another, often neglected in terms of fundraising, the segment of the society that can contribute to charity is the younger generation. Young people can also play a big role in raising money given that fundraising is done keeping in mind their needs. Our group is planning to hold a party for the younger population in order to raise funds for the poor. We will be selling food, drinks, and other items in the party in order to raise funds. Different techniques will be used to raise funds for both the events. Older and younger people have different demands and perceptions, and it is vital to plan fundraisers accordingly in order to raise sufficient amounts of a fund. In the dinner reception funds will be raised by tickets and donations. People will be sold tickets and they will be communicated that the money we get from the tickets will go to the charity. In the dinner reception, we will also ask people to donate money towards the cause. Speeches will be made to motivate them to raise money. In the dinner reception, we will offer people drinks, appetizers, and dinner so that people have enough time to socialize, and we can raise more and more money. Donations will be our main target because most of the money from tickets will be used to cover expenses that will be incurred in arranging for the venue and dinner for guests.  Ã‚  

Total Quality Management Master Case Study Example | Topics and Well Written Essays - 3250 words

Total Quality Management Master - Case Study Example Given the nature of their responsibilities and the means available to the police department in general, discharge of police functions is found to be more problematic than any other public services. However, it can reasonably be stated that with a proper assessment of the capabilities and readiness TQM can be applied even to the police department to ensure satisfied service to the public. Implementation of TQM in public service departments has always been a difficult and cumbersome process; but the continuing pressures for transparency, accountability and service expectations, TQM requires increased management attention for effecting improvements. Based on the assessment of eight concepts of TQM, this paper critically analyzes the readiness of the Abu Dhabi Police Department for the implementation of TQM approach as part of the strategic planning initiative of the department to improve the performance of the department. Keeping the maintenance of security and stability as the main goal the Abu Dhabi Police General Headquarters has framed its strategic initiatives for excelling in its performance. The strategic priorities include (i) effective controlling of the crime, (ii) increasing the confidence of the community in police and public safety services, (iii) maintaining security and safety in the Emirate of Abu Dhabi, (iv) making commuting through the roads safer, (v) improving the performance of the staff of the department by implementing the best international practices and (vi) providing all policing operations with functional support (Abu Dhabi Police Strategic Plan, 2008). The responsibility for improving meeting these strategic priorities and improving the performance has been entrusted with the Strategic Management and Performance Improvement Department reporting directly to the Commander General of Abu Dhabi Police. Unlike many of the other police forces in the world, the aim of Abu Dhabi Police does not stop with achieving peace by reducing crime. The Department embarks upon much deeper and broader concept of performance, which is more visionary in nature. Therefore the objective of Strategic Management and Performance Improvement Department is to transform the Abu Dhabi Policemen from the conventional symbol of watcher and guardian to the a non-traditional image of the comprehensive employee. This calls for a critical assessment of the readiness of the department for implementing a TQM approach so that the Department can contribute more to the maintenance of peace, tradition and justice in the Emirate of Abu Dhabi. Total Quality Management "Total Quality Management (TQM) is a set of management practices throughout the organization geared to ensure the organization consistently meets or exceeds customer requirements. TQM places strong focus on process measurement and controls as means of continuous improvement." (Free Management Library) In the TQM approach, all members of an organization are expected to participate in improving the processes. TQM also facilitates improvements in products, services and the culture in the working environment (ASQ). Edward Deming has

What Is Humes Theory Regarding Causation How Does It Show The Limits Essay

What Is Humes Theory Regarding Causation How Does It Show The Limits Of Human Understanding - Essay Example They try to knock at the levels of spirituality, but due to their egoistic approach of trying to know the necessary connection, they get stuck up. They are unable to transcend the mind level, and enter the realm of bliss, where there are no differences. It is the conflict-free zone. For every mind-level argument there is a counter argument. By such arguments the solution is impossibility. Whether the philosophers like Hume agree or not, theory regarding Causation cannot be solved by applying secular methods of proofs. Human understanding, power of discriminations has limitations. â€Å"The Philosopher David Hume is famous for making us realize that until we know the Necessary Connection / cause of things then all human knowledge is uncertain, merely a habit of thinking based upon repeated observation (induction), and which depends upon the future being like the past.† This is an example of getting stuck at the mind-level. By mind-level thinking, the functioning and limitations of the mind cannot be understood. The power that is above the mind can only understand and control the mind. For example, the Major in the army takes orders from Colonel, the higher authority. Further, look at the wavering mind and how David Hume tries to grope in the dark, hankering to see the light. â€Å"I must confess that a man is guilty of unpardonable arrogance who concludes, because an argument has escaped his own investigation, that therefore it does not really exist. I must also confess that, though all the learned, for several ages, should have employed themselves in fruitless search upon any subject, it may still, perhaps, be rash to conclude positively that the subject must, therefore, pass all human comprehension.† Good confession by Hume, but what next? â€Å"Every action has an equal and opposite reaction,† this is the third of Sir Isaac Newton’s Laws of physics. Application of this law is not only confined to the space flights science, but to the entire universe. The intensity and magnitude, with which an act is performed, will necessarily have an equivalent effect in the opposite direction. It means that the intensity of your action i s directly related to the intensity of its effect being experienced by you. No act goes unnoticed or unaccounted. A human being must strive to get and experience the knowledge of both the outer physical and inner psycho-spiritual world. Hume must know that there is something beyond the sensory experiences, known as metaphysical experience or the supra-sensory experience. The lower knowledge of the empirical world is kindergarten stuff as compared to the supra-sensory experiences. Hume asserts as stated in paragraph one above, â€Å"until we know the Necessary Connection / cause of things then all human knowledge is uncertain.† What is the remedy then and is there a procedure to know the â€Å"connection and the cause†? The different approaches to everything, physical, social, religious, cultural, scientific, even all the cosmic occurrences seem to be following just â€Å"One Cause.† The one who realizes the truth about that â€Å"One Cause† does not give much relevance to the mundane occurrences of daily life to conclude that â€Å"future being like the past,† as articulated by Hume. Intellectual philosophers (like Hume) remain unaware of the Cause of grand unification of everything because they are experiencing only on the physical level, which is just the part of the Cause. The Cause cannot be known by physical instruments and experiments. One has to dive within to know it. One cannot watch every part of the macrocosm but can look inside the microcosm to know the Cause which is reflected inside. The journey from

Critical Analysis Coursework Example | Topics and Well Written Essays - 500 words

Critical Analysis - Coursework Example As noted in the article, the research provided seeks to make readers understand human behavior. Adese’s article focuses on the problems that people face because they are biracial. The article relates to me indirectly, because I have several biracial relatives who may perhaps feel the same way. In my view, Adese has written an excellent article, reflecting on issues of racism and economical status. I agree with the author on most of her views. However, there is one point that I chose to disagree with her. Adese points out in page 242 that she wonders how her life would have been like if she had not grown up thinking of herself in â€Å"parts† (Adem & Thompson, 2010). I think she should now focus more on how to embrace the positives and negatives of the two cultures. The author may perhaps have enhanced her methodological approach, if she conducted interviews from other people. Similar to Jennifer Adese, Danzy Senna also writes an article on children who grow up with similar experiences. There are two questions that arise after one reads her article. Would he views been different if raised from a different racial heritage? Are there positives of growing up as a biracial child? Like Adese, Danzy Senna also uses qualitative research method to portray the data she has researched on while growing up. The author who is also the researcher in this article is subjectively immersed in the topic of her discussion. From this reading, it is difficult to tell whether the author is happy as a biracial person. Senna’s reading also impacts on my experiences in an indirect way. I have friends who have both Mexican and black parents and do not have conflicting views. I find her statement true when she says that in the 1970s, black people connected on shared history and not based on color and hair texture as perceived by most people today (OHearn, 1998). The author uses this point effectively to show the racial issues that exists today and those

Business Ethics Case Study Example | Topics and Well Written Essays - 1250 words - 2

Business Ethics - Case Study Example Ethics refers to the moral guidelines that define what is good or what is bad. In business, there some conducts that may be regarded as unacceptable due to their moral implications and reputation in the society. The guidelines or the principles that define such conducts are what comprise of business ethics (Lamb, Joseph and Carl, Pg. 69). The focus of this essay is to give a report regarding ethics of an organization TideeKleen Waste Management Inc. It is an organization based in Canada and is concerned with the commercial waste recycling and disposal activities. The company is known for its strong reputation and corporate responsibility. It has a number of stakeholders with the major ones being Halo Ethical Fund and a New York private equity firm known as GSG Financial. These two are the majority shareholders and any decision by TideeKleen will have a significant ramification on them. The company’s employees are important stakeholders. Stakeholders Analysis The companyâ€℠¢s major stakeholders include; its employees as well as Halo Ethical Fund and a New York private equity firm known as GSG Financial who are the majority shareholders. Employees are an important of any organizational stakeholders. They are the ones who carry out the production activities as well as any other activities within the organization and therefore they are major factors in determining the performance of a company. As such, it is important that the employer ensure that the employees are operating in a safe environment so as to ensure their maximum productivity. Employees are an important part of TideeKleen stakeholders. Any decision by the company will have a significant ramification on them and their performance. A change in the employees’ performance will be reflected in the general organizations performance. In this case, any option A, B, or C will have to be evaluated considering the effects it will have on the employees. For instance, if the company is to choose o ption A, the employees who will be moved to the new TideeKleen will be operating in a safe environment and their chances of contracting a cancer will be highly reduced. As a consequence, their performance is likely to be relatively high. This is even considering that most of these employees are to be young and energetic. The employees to be left in the old TideeKleen on the other hand will be working with the old equipment that will expose them to high risks. Any effect on their health will have a direct effect on their performance. Similarly, Option B will also expose employees to such risks and hence will affect their performance and morale. Option C on the other hand involves changing from the old facilities to the new ones. The process will take time, and during that transition period, employees will be working in a not so safe environment. If the company chooses an option that does not favour any of the employees, on top of the low productivity, there is a high possibility of i ncreased employees turn over. The effect on these to the company will be low performance. The company will spend more money looking for new employees. In addition, potential employees may be discouraged from joining the company. The other class of important stakeholders are the company’s shareholders. Any decision that the company makes is likely to have an effect on its performance an in turn will affect the price of its shares in the stock exchange. Shareholders who have a high number of shares in the company will be as well affected significantly by any change in the price of shares. For instance, the prices of shares of TideeKleen have fallen from $40 to $30. This might lead to a big loss for the company’s largest shareholder Halo Ethical Fund. In fact, the company may consider

Swatch - strategic management Case Study Example | Topics and Well Written Essays - 2000 words

Swatch - strategic management - Case Study Example The introduction of the Swatch watch is not simply a single-company success; it revolutionizes the whole Swiss watch industry. It is a brand name associated with style and fashion that has sold over 200 million units within a decade obtaining strong presence in all big markets. By 1998 the watch industry is shifting to the mature phase of its life cycle, bringing new challenges to Swatch and the other watch manufacturers. Swatch management team is facing the necessity to reconsider strategy, pressed by several major developments: By 1998 the watch market is reaching its maturity phase. What is typical for the maturity stage in an industry is decreasing sales growth and tougher competition (Thompson, 1996). Persuasive promotion and strong brand identity are key success factors for market leaders and this is one of Swatch's competitive advantages that can be used to counteract competitive pressures. Increased competition in the maturity stage of the life cycle means more companies adopting the Swatch strategy in terms of pricing and brand positioning, competing on the same market segment. Swatch's major competitors are The Timex Corporation with a number of watch brands positioned differently to cover different market segments; Guess, already part of The Timex Corporation; Fossil, and Casio. There are several factors that influence the intensity of competition (Porter, Competitive Strategy, pp. 17-21). In the watch industry intense rivalry is fuelled by the slow market growth, due to life-cycle maturity stage; and an increasing number of companies competing with equal offers on a market that is limited and decreasing in size. The high volume mass market segment is likely to attract further market entrants - other low cost manufacturers from Far Eastern countries. Additionally, on the low-price mass market segment product and brand switching is very easy, especially for fashion-driven products. According to Figures 3 and 5 in the case study, the players in the watch industry can be put in several categories. Cheap Hong Kong brands - low priced product associated with low prestige and no design exclusivity. Up-market segment dominated by watches like Rolex, Rado in the high prestige, high-priced category. Because of the specific market niche, these watches are sold in smaller quantities and have high profit margins. Medium prestige, medium price category between the two market extremes - dominated by companies like Seiko and Citizen. Swatch's strategy is in the low-price but strongly branded category, competing with brands like Benetton, J. Boxer, Timberland, Kickers etc. 1.4. Changing consumer base The power of customers is one of the five competitive forces, as identified by Porter (Porter Competitive Strategy, 1980). The changes in the consumer base are caused by demographic and fashion developments. The watch market is strongly influenced by changing lifestyle and fashion. Preference to more durable metal watches makes the standard Swatch plastic watch less attractive. To respond to this change, the company has introduced the Irony brand that is in line with new trends. Another pressing factor is changing demographics that will lead to decrease in customer base over the next decade. This means that Swatch will have to compete for fewer customers in the present market

GUCCI Essay Example | Topics and Well Written Essays - 2000 words

GUCCI - Essay Example Exhibit A and Exhibit E show in the new 2006 Ready to Wear advertisement that GUCCI Blouses are far advanced in terms of trends and fashion design as compared to many of its blouse competitors like DKNY, D & G, BCBG, Burberry, Diesel, and others. The financial statement of DKNY shows that the net profit is only a low 8% of the net sales. (www.edgar-on-line.com) The key functions of buying and merchandising and other liaison with retail and marketing include ranging, pricing, promotions and space allocation. Buyers also identify market opportunities to meet changing consumer needs The market opportunity, based on the trend forecast, shows that GUCCI blouses are one of the top fashion statements that many of the "rich" clients love to keep as display items both on their person and at home. In accounting, the projected Income statement is estimated by first projecting the future sales. In this case the blouse sales have been estimated to be 2.5% higher than its previous 7% per year. To get the sales for three months, the annual sales of 7% of 210 million pounds is multiplied 3 months and divided by 12 months. The months are July, August and September. Therefore the estimated sales are 4.99 million pounds for the three month period. The projected sales as stated in the problem is 210 million and blouses took 7% of the sales. This year you are looking for a 2.5% increase and you are expected to operate on 8 weeks cover. This will translate to ([210 million x (.07+.025) ] x (3/12) = $1.322 million for the 3 month period. Therefore the buying department will have to spend 1.322 million pounds for the entire three month blouse purchases. Exhibit C shows the balance sheet for 2002 to 2004. The blouses will then be presented to the brand director for approval. After approval from the brand director, the blouses will be presented to the retailers for display in its regularly assigned store shelves and show rooms. Exhibit D shows the WSSI estimates. The retail stores prefer companies, like GUCCI, that have fast moving items since most retail stores base their commissions on total sales. If the sales are slow, then the retail outlets will have lower commissions. GUCCI, also, has its own fashion galleries and stores plus its many catwalk presentations that will increase sales. Buying price ranges for each Gucci blouse (Eicher, 2003) is 30 pounds, 40 pounds, 50 pounds, 60 pounds, 70 pounds and 80 pounds. These will be respectively sold at 113 pounds, 150 pounds, 188 pounds, 226 pounds, 264 pounds and 300 pounds respectively. Gucci products are being sold in over fifty countries. This includes United States, Europe, Asia, Canada and others. Regarding the retail marketing it does against competitors etc, "Companies like Gucci and Max Mara, with their own stores and no-frills management style, may be better fixed than others. And as Mr. Maramotti said after the Max Mara show, with its romantic peasant blouses, sashed dresses in men's-wear fabrics and crisp Sergeant Pepper jackets, 'we make nice clothes for real people.' '' (http://query.nytimes.com/gst/fullpage.htmlres=9501E1DA123DF931A35753C1A9679C8B63&pagewanted=print) Gucci product ranges include fashion jewelry,

Math Anxiety and Math Self-Efficacy Essay Example for Free

Math Anxiety and Math Self-Efficacy Essay Objective: This is a descriptive-correlational study which investigated the relationship between math anxieties, math self-efficacies and math achievements of maritime college sophomores in Iloilo, Philippines. Method: This research was conducted at the three campuses of St. Therese- MTC Colleges, namely: Tigbauan, La Fiesta, and Magdalo Sites during the first semester of academic year 2004-2005. The participants of the study consisted of 316 maritime sophomores who were chosen using proportional random sampling. The data for this study were gathered using standardized questionnaires. For mathematics achievement, the mean of their grades in mathematics subjects taken in their first year were used. Basic descriptive statistics, one-way analysis of variance, t-test for independent samples, and Pearson-Product Moment correlation test were used to analyze data. Result: The study found out that the majority of the maritime sophomores belonged to the â€Å"terminal† case of math anxiety or was on the verge of becoming impatient, yet the majority had a high math self-efficacy level. Their math achievements, on the other hand, were generally poor. They differed significantly on their math achievement when grouped according to math anxiety and math self-efficacy. Finally, negative but significant relationship existed between math anxiety and math self-efficacy and math anxiety and math achievement while math self-efficacy and math achievement were positively and significantly related. In other words, those with low math anxiety had high math self-efficacy and consequently they performed better in math than those with high math anxiety and low math self-efficacy. Discussion: Results indicated that the higher math anxiety is the lower is math self-efficacy and math achievement. In the same manner, lower math anxiety results to high math self-efficacy which in turn results to high math achievement. This is consistent with studies done by previous researchers like Richardson and Suinn, (1972), and Suinn, et al, (1972) to name a few. Although three decades and cultural differences separated the studies, still similar results have been observed. This only implies that when it comes to factors related to math performance, time and culture have no bearing on the results. Conclusion: Generally, maritime college sophomores’ math achievements were poor. However, when they were grouped according to math anxiety and math self-efficacy, it showed that those with high self-efficacy had higher math achievement than those with low self-efficacy. Moreover, those with high math anxiety had lower math achievement compared to those with low math anxiety. The study suggests that math educators must look into building students’ confidence in mathematics to overcome their anxiety and thus, improve their overall performance in math.

Environment Industry Marketing

Environment Industry Marketing The report is about the analysis of the environment of automobile industry and the marketing strategy for Ford Motor Company. It initiates with examining of external environment of automobile industry by using PEST analysis and Porters five forces analysis. After the internal analyses that focus on the resource audit on brand, products, markets, technology, people and son on, the value chain analysis of the company will be conduct. Then the generic competitive strategies would be discussed through SWOT analysis, Ansoff Matrix and BCG Matrix in order to identify the general business strategy taken by the Ford Company. After specifying the company strategy by those analysis tools, the strategic evaluations would be drawn together with the strategy control methods. Finally, a suggested recommendation for the company future development will be mentioned at the end of the report. I. INTRODUCTION 1.1 Aim of The Report This report aim to identify the external environmental of the global automobile industry, measure and evaluate viable and sustainable marketing strategies using by the Ford Motor Company. Through appropriate theoretical concepts and models, together with appropriate methodologies, the organization within its contextual setting will be carefully examined, and justify recommendation will be mentioned. Though the report, how a successful corporation is operated and how its business strategy is implemented and controlled will be understood. 1.2 Company Background Ford Motor Company is an American multinational corporation and one of the worlds largest automaker based on worldwide vehicle sales. It has manufactures and distributes automobiles in 200 markets across six continents and has about 300,000 employees and 108 plants worldwide[1]. Ford now encompasses many global brands, including Lincoln and Mercury of the US, Jaguar and Land Rover of the UK, and Volvo of Sweden and one-third controlling interest in Mazda as well[1]. Ford introduced methods for large-scale manufacturing of cars under different brands and large-scale management of an industrial workforce and its combination of highly efficient factories and low prices revolutionized manufacturing had made the company successfully become a world leading auto manufacture. 1.3 Rational of Company Selection Automobile industry is a consistant developing industry in the global in the 21st century. Ford Company is a world leading automobile manufacture, which has its business all over the world. To analysis the global automobile industry environment and the development strategy for such a world famous company would be a greate help to understand how business strategies are generated, implementated and controlled and meanwhile to see how would the company do to keep its business perform well when facing a complicated environment and a decline market. 1.4 Company Vision, Mission and Value The companys vision is to become the worlds leading company for automotive products and services. And the companys mission is to become a global, diverse family with a proud heritage, passionately committed to providing outstanding products and services. And together with a company value that do the right thing for our people, our environment and our society, but above all for our customers[2]. Based on its vision, mission and company value, the Ford Company is endeavor to keep its leading position in the global, and make effort to provide excellent products and services that satisfied its customers. Approaches that be taken to fulfill it goals and objectives with considering the harmony of business environment and modern society. II.EXTERNAL ANALYSIS 2.1Environmental Analysis 2.1.1 Industry Background The world automobile industry has well developed for many decades and stable progress was made during recent years. Now the automotive manufacturing sector produce over 60 million vehicles every year[3] and contribute about 2.45 trillion Euro annual revenues[4]. There are numerous world famous carmakers all round the global, and although the competition in automobile industry becomes more and more fierce, it is still one of the biggest markets in global industry. 2.1.2 PEST Analysis Finlay[5] point out that remote environment affect businesses by an indirect way and would cause changes in a companys operation. The automobile industry touches on a wide range of aspects, such as manufacture, supply chain, retailing and so on. As a result, many factors such as government policies, local regulations, and social culture differences would influence this industry. By modeling the remote environment with PEST analysis (see appendix I), factors that would affect the global automobile industry would be examined. 2.1.2.1 Political and Legal .Competition Policy Anti-monopoly policies such as the EU competition policy tack several barriers to competition to make sure firms operate under a certain legal framework[6]. This policy has force a perfect competition in automobile industry and will absolutely affect auto manufactures marketing strategy to some extend through preventing firms from colluding by price-fixing and as well controlling the size of firms. . Environment Legislations Nowadays, much attention has been devoted to the environmental issues. Organization such as European Environmental Liability Directive has formulated many laws and regulations for environment protection[7]. Those legislations force manufactures to think over the environmental damage their operations may bring along, so that manufactures have to take action to protect the environment. . Automobile Industry Legislations and Policies First, regulations in many regions have introduced different emission limits for diesel and gasoline vehicles. Since 2005, all automobiles have to reach the Euro 4 emission standard in European countries[8]. And in America, stricter emission standard is set since 2005[9]. Besides, some governments are encouraging automakers to produce environmental friendly vehicles. For example, UK government had asked automobile manufactures to design new ultra low carbon family car in 2003[10], which says can be the step stone of the new generation fuel efficiency cars. .Taxation With the imposition of a fuel tax, consumers will have to think more carefully about their purchasing decisions. In the global, many countries has very high fuel tax, such as in the UK, it has took tax higher up to 81.5% of the total price of fuel[11]. And in Europe, EU has imposed a minimum taxation of 0.287 Euro per liter on gasoline[12]. As a result of such a high fuel tax, the usage of cars would be reduced to a great extent for many people. 2.1.2.2 Economic .Economic Growth and Inflation For these years, the global economy is growing steady. Predictors say that the average world growth rate of 4.9 percent in the period 2003-2006 will continue at least for the next two years[13]. In terms of inflation, there is a survey shows that an increasing global inflation with the annual rate of consumer price inflation in the U.S. went up to 4.2 percent in May,2007; 2.2 percent in Great Britain and 2.5 percent in the Euro zone[14]. As a result of the increasing inflation, people may prefer to spend their money right now instead of saving money in the bank and it would encourage people to consume products such as automobiles. .Trade Globalisation has removed many barriers to cross-border activities and international trade can create great opportunities for local businesses to expanding their business into new areas overseas to meet a whole new set of potential customers[15]. The ever-closer international business relationship would provide the manufacture more cost-effective resources and meanwhile provide customers the opportunities of wider choices. .Labour Force The unemployment number in the global is increasing every year. It is said that no matter in the developed countries like United States and the United Kingdom or in the developing countries in China, and India, they are generating less employment than it has in the past even though economic growth is strong[16]. So, in many places all around the world, the speed of job creation cannot catch up with the pace of population growth. This large number of unemployment indicates that many people may have not have steady income to afford a car. .Personal Income and Distribution of Wealth Despite a high and growing global average income[17], global distribution of wealth, consumption, and opportunity still remain severely unbalanced. The wealthiest 20 percent of the population consumes 80 percent of the resources[18]. As a result, people who could afford an upper class product only account for a small proportion of the total population and most people only has the average income. 2.1.2.3 Social-cultural .Demographics population Although recent long-term demographic projections suggest a fast deceleration of global population growth, evidence shows that the number of elderly people is growing fast[19]. As a result, manufactures should consider product that oriented to the elderly. household Some experts claim that there was a decline in the average size of household in the 21st century[20]. Due to the increasing number of elder people and the smaller size of household, I think the small car may become the main stream for its practicality. .Private and Public Transportation Though the public transportation may not be the first choice of some people, it is still the best substitute of private transportation such as private cars. This is especially true when increasing automobile usage generates some negative impacts such as congestion, traffic accidents and additional vehicle emissions. So some government is tending to shift people away from private transportation to public transportation with the effort that improving the performance[21]. .Environment Issues Environmental problems that touch us all has now has drawn the attention of public. People become more awareness about environment issues such as air pollution and greenhouse gas emission. For example, Public are informed by many channels about the impacts of transport can bring, such as the climate change, human health affections and loss of biodiversity [22]. As a result, consumers may become more cautious when purchasing cars. Meanwhile it is obviously the usage of environmental friendly products would turn up an increasing trend. .Other Social Concerns car parking Parking can be a big problem for many drivers. It is always hard to find a place for parking and the price charged for parking is sometimes goes very high [23]. As a result, some people would rather to use public transportation instead of using their private cars. road safety Road accident is always a big issue for drivers. Take UK for example, according to the 2005 annual report of UK department of transportation[24], there is a total number of casualties in 2005 were 271,017 with a number of 3,201 people killed and 28,954 injured. The high risk of driving would influence consumers decision on purchasing. public health Recent years some diseases such as SARS had challenged social stability[25]. This had effect peoples customs and their behavior to some extend. For example, there is a sharp decrease of public transportation usage rate during the period of SARS in 2003. These public health issues more or less have influenced the global automobile market. 2.1.2.4 Technology .New Energy Since increasing attention has paid to environmental issues, researchers are searching actively for new exploitable resources that can instead of petrol and diesel. Bio-fuels are one of the most favorite substitutes at current, which says made from renewable resources such as agricultural crops or waste. They are more environmental friendly and can be refined as conventional petrol that used in todays engines[26]. Another substitute is natural gas that is relatively cleaner compare with other alternatives. Besides, it is claimed that natural gas is not only a cheap energy, but also can well suited to motoring uses[27]. In addition, Lewin[28] believe hydrogen fuel cell cars that will hit the market in near future and many automakers are planning to launch this kind of product. Besides, solar power is also a feasible substitute for carmakers. It is claimed that the very first solar power deal for reviving car batteries had made by a Canadian manufacturer of solar panels with the VW[29]. .Computer Aided Design Program Wernle and Bolduc[30] point out that vehicles design in the new century must be distinctive and alluring so that it would win a ideal market share. It is always a hard and time consuming process for car designer to design a car that not only combine with great comfort and safety performance, but also has unique style. Now, with the help of some computer programs such as Alias it would save much time for automakers to get cars to market quicker by reducing the number of clay models and prototypes[30]. . GPS and Car Navigation System It is report that Garmin Ltd., the largest GPS device maker in the world had sold around 5 million units in 2006 for personal navigation equipment[31]. Nowadays, GPS becomes more and more important to car drivers in every day life. With the help of GPS system information associated by odometers, gyroscopes[32], a car navigation systems can get drivers wherever they want to go. Information is transmitted by autonomous navigation systems without the participation of an external server by the use of a two-way communication between navigation center and the onboard vehicle sensors. The system can calculate the optimal route automatically and then give necessary guides and some programmes even can provide users with additional information such as hotels and shopping malls showing on its digital maps. As GPS and car navigation system has widely accepted by many people, it will become an important factor when people making their consideration. 2.2 The Structural Analysis of Industries Competition between firms is crucial to modern economies[33]. In competitive environment, there is a set of external influences which is able to affect organisations action[34]. Organisations have to fully understand that environment in order to make effort to create competitive advantage so that to achieve success. In the following part, Porters five-forces (see appendix II) approach will be used to examining the competitive environment. 2.2.1 The Threat of Entry Johnson[34] suggest that the barriers to entry determine the threat of entry. If the barriers are high then the threat of entry would be relatively low[35]. The entrance barriers in global car industry can be proposed as following: . Economies of Scale Since the ever falling car price[36], in order to reduce cost, many carmakers keep increasing their output volume. For example, Toyota Motor Manufacturing had increased from 220,000 to 285,000 on Toyota Corolla and Avensis models in UK 2004 annual production capacity and Mazdas domestic production capacity has increased by 14 percent in the same year[37]. Thus, new entrants who want to come in this industry have to come in with either at a large scale and risk strong reaction from existing companies or they have to come in at a small scale and accept a cost disadvantage[35]. . Production Differentiation For carmakers, it is always hard to create distinctive products, as the basic techniques of car manufacturing are no longer a secret for few manufactures. Now the focus is gradually turning to safety[38], style, comfort and new technology for example a computer control panel such as providing the driver with telematics, GPS[39] because of the quality gap among the different manufacture become narrower. As a result, it would obviously more time consuming and would spend more money for those carmakers to design a new model that is different from the competitors. .Capital requirement of Entry To entry the automotive industry requires not only advanced technological but also enormous capital[40]. It costs a lot on designing a new model, production, distribution and so on. And the larger the scale the company has the more capital would be spent. So entrants who want to come into this industry should first make sure if they have enough money. . Cost Disadvantages Independent of Scale Porter[35] state that established companies may have cost advantages such as proprietary product technology, favorable locations, favorable access to raw materials. Many famous carmakers have already established their cost advantages. Take the example of Ford, it spend around 450 million on automotive research and development in Britain to keep advanced technology every year. As a result, it is difficult for a competitor who does not have cost advantages to break into the industry. To sum up, the entry barriers in world automobile industry is relative high, so it is not an easy work for new entrants to come in to this field. 2.2.2 Bargaining Power of Suppliers Suppliers may have strong power over the industry if the industry is dominated by few suppliers or the switching costs is high to change one from another [34]. When considering the components segment of automobile industry, it is now facing a globalization trend. Rivals not only exist in the domestic market, but also rise from abroad, which means that the components segment is full of competition and the bargaining power of suppliers would be reduced. Beside, car companies are now seeking component makers and original equipment manufacturers in some developing countries such as India, China and Far East in order to save money[41]. Honda, which used to source major part of its components from UK suppliers, for example, is now reducing its UK vendor base. As a result, this worldwide sourcing trend has become a threat that limited the power of suppliers. In addition, in auto industry there is a trend of allying with other manufacturers to share design and development costs recently. It is said that vehicle manufactures are working together much closer with their partners and try to develop vehicle platforms jointly. Most of large car manufacturers like Ford, GM, and Volkswagen have cut down their number of platforms[42] and some models will use the same platform in order to reduce cost. Manufacturers can not only reduce their manufacturing cost to some extend by this way, but also would become more powerful when bargaining with components suppliers because increasing volumes of components may need. And meanwhile it may help manufacturers reduce raw material costs. In a word, the bargaining power of suppliers in global automobile industry is low. It is an opportunity for many car manufacturers that provide a chance of planning their purchasing strategy better and more profitable. 2.2.3 Bargaining Power of Buyers According to Porters[35] theory, buyers have the power of forcing down prices, bargaining for higher quality and more service, and playing competitors against each other. In the following part, the bargaining power of buyer in global industry will be discussed from several different aspects. .Products Differentiation As in global car market the product differentiation is not very obvious due to the auto manufacture acknowledge is no longer a secret. There are lots of carmakers in this market, and the basic functions of their products are almost the same and the only differences would be the design and some other additional functions. So customers can always find alternative supplier who offers a cheaper price, gives the most satisfied product, and provides the best customer service. . Importance of Purchasing If the product is very important for the buyers, the bargaining power of buyers may relative high[35]. In automobile market, the importance of purchasing seems rather low. Statistic shows that in developed countries, the average ownership of cars is quite high, take Britain as an example, statistic shows that 3 in 4 households have access to a car and over half (52%) of all rural households had two or more cars in 2005[43]. So in those countries to purchasing a new car may not be so necessary for most of the families. . Information Searching If buyers have full information about product, demand, market price, their bargaining power would be greater than those with less information[35]. We are now entering a great new era of information. People can seek product information through various methods, such as friends, sales assistant and different medias. And it is said that individuals especially those who are highly involved with the purchase of a product are thought to be more active on information searching[44]. Todays mass media, no matter the newspapers, magazines, radio, or television, all contain a large amount of information. Besides, the entering of Internet era has simplified the process of information searching process to a great extend. All these factors mentioned above have provided consumers with more information. What it comes down to me is that in automobile industry, the car manufacturers marketing strategy would be effected by the relative high customer bargaining power. 2.2.4 Pressure From Substitute Products Substitutes play a limitation role in industry[35], it provide the same function as the product of the industry to restrains industry making profit. There are several means would be the substitute products of automobile. . Public Transportation Public transportation would come first to most of people when thinking about the substitute of private cars. More and more people are willing to give up cars and use public transportation especially when the service of public transportation is better. Besides, since there are increasing number of SOHO workers, many people choose to work at home by Internet. So they do not need a car to drive to work, thus the significance of owning a car is decreased. . Car renting and Car Sharing Today, the ever-rising petrol price becomes another factor that forces many people reduce the usage rate of their cars. Many people choose to rent a car for travel or share one car between friends instead of driving alone. As a result, demand of purchasing a car would be decreased and there is increasing demand for car rental especially now some rental firms have provided more complete and customerizedservices[45]. To summarize, public transportation, car renting and car sharing could be some of the substitute methods of owning private cars. All of these means have pressed threaten on the world auto industry. 2.2.5 Intensity of Rivalry Among Existing Competitions Porter[35] point out that rivalry occurs for the reason that one or more competitors feels pressure or sees the opportunity to improve position. In global automobile industry, rivalry among the competitors is very strong and the major competitors are closely balanced so that the rivalry is increasing intense. Besides old rivals such as General Motors, Ford, Volkswagen, those Japanese carmaker like Toyota and Honda now are gaining stronger power in this industry. Because there is little differentiation among the products, when deciding purchasing, one rival is always compared to another constantly in price, quality, durability, and many other aspects. As a result, in order to gain market share in the automobile industry, company should provide better product as well as better service so that it could take the market share from their competitors. 2.3 Strategic Group Analysis To identify strategic groups which has similar strategic characteristics, following similar strategies or competing on similar bases can help to understand the most direct competitors and of any given organization and also can help identify potential opportunities and threats[34]. Strategic groups in automobile industry can be identified according to the products class and status such as those upper class manufactures such as BMW, Mercedes Benz, and up medium, medium and lower medium manufactures such as Honda, Ford and other market segment such as racing car and so on. In different regions, each groups power are vary. It is essential to Ford Company to identify different situation in different places all over the world, so that the business strategy can be chosen properly. III. INTERNAL ANALYSIS 3.1 Resource Audit Resource audit is useful in understanding strategic capability according to Johnson[34]. To identify the availability of resource that can be used is important for a business. In the following, the resource of Ford Company would be examined. 3.1.1 Brand The Ford Motor Company controls the many car marques wouldwide, such as Jaguar, , Land Rover, Lincoln, Mazda, and Volvo[1]. Through acquisition, Ford Company got control of some famous brands such as Land Rover, Jaguar and Volvo. Based on the customer knowledge and trust of those upper class brands, the sales of other segments and brands of Ford car had been promoted[46]. By building the image of Combining solid refined design and the best new technologies available[2], the company becomes a powerful rival in the market, and the brand has widely accepted by many people. 3.1.2 Products and Market Ford has numerous locations where Ford vehicles are developed, manufactured, sold or distributed[47]. These plant and office locations work to provide a basis of the companys leading position in car market for many years, which take responsibility in manufacturing vehicles and power products, technological developing, purchasing and distribution its products all around the world. Although with high cost-effective Ford models such as Transit, Fiesta and Focus that have become the best seller for many years[82], there would be a problem of shrinking of market and declining in profitability recent years. 3.1.3 Finance According to Ford Company 2006 annual report[48], although the company is at loss during the year for the unsatisfied performance in North American market, the situation in Europe market is still profitable with the sales of vehicles that generated the major income and cash of the companys automotive sectors revenue. In addition, the interest on finance receivables generated the primary income of the companys financial services sectors revenue. Based on its vehicles and financial service sales, the company has the ability to support some technology development or have some further investment such as diesel engineering[49]. 3.1.4 Technology Ford invests heavily in new technology. In Britain only, it spends around 450 million on automotive research and development annually. In Dunton Technical Centre, it has the largest automotive design and engineering facility in the UK and one of the most advanced facilities of its kind in Europe[47]. The emphasis on technology enables the company have a solid basis of product development. As a result, competitive advantage through new technique, programmes such as digital in-vehicle system called Sync created with Microsoft[50] that is turning out this summer is a good example. 3.1.5 People In order to equip its employees with stronger capability, Ford offers well equipped learning resource centers and training programmes for all employees. These human resource management actions has not only trained sufficient qualified employees for the company, but also provided a base for producing conversations of companys strategic change[51]. On the other hand, recent bad performance forced Ford Company to shear its employees. It is said that a downsized Ford would shed up to 30,000 jobs and 14 factories by 2012 in order to be more innovative[86]. 3.2 Value Chain Analysis Value chain (see appendix III) analysis has been widely adopted as a way of understanding the relationship between strategic capability and organisations resources. As to Ford Company, in its very early years, the company has controlled the entire value chain[52], now it endeavors to integrate its multi-tiered value chain which include chief elements such as real-time quality feedback from the market to tier, inventory reduction, transaction reduction, collaborative visual design studios, rapid customer feedback, accelerated time to market[53]. Through those actions, the resource utilization is enhanced so there would be less resource is wasted during the production and transaction. Besides, the cost efficiency has increased by building the economies of scale, reducing supply cost and effective communications between suppliers and buyers. In addition, a carefully planned marketing mix and a better service would promote effectiveness, such as the efforts that the Ford Company put on CarsDirect and online selling[54]. IV. GENERIC COMPETITIVE STRATEGIES 4.1 SWOT Analysis 4.1.1 Strengthens Companys Large Scale Ford Company is one of the largest automotive manufacturers in the world. It manufactures and distributes automobiles in 200 markets across six continents[1]. The large size has brought the company economies of scale as well as name recognition and customer trust. Product Diversity Through acquisition, Ford Company now has owned many world famous brands include Ford, Jaguar, Land Rover, Lincoln, Mazda, Mercury and Volvo[1]. The companys products has penetrated into every segments of auto industry and each brands has its own strengthens in different segment, such as Land Rover is famous of its 4X4 vehicle and Lincoln is a well know luxury car. Profitable Financial Services Division The financial services division, Ford Motor Credit, plays a key role in keeping the company afloat. Even the automotive division are reported at loss[48], there is evidence that the financial services still remain profit. As a result, the revenue made by financial services division would be a great help when its automotive sector is not performing well. Strategic Alliance By cooperating with some strategic alliance, the company can benefit a lot from the advantages of their partners. Ford has announced to start offering Sony-branded audio systems in Ford and Mercury automobiles[55] and Microsoft software will be used for the Ford Sync radios[56]. Besides, Ford Company also support racing teams such as NASCAR[57]

The History Of Mahindra And Mahindra

The History Of Mahindra And Mahindra K. C. Mahindra is the person who established Mahindra and Mahindra when he visited United States of America as Chairman of the India Supply Mission. When he met Barney Roos who invented general purpose vehicle or Jeep who was the inspiration for K. C. Mahindra. K. C. Mahindra Brothers joined with Ghulam Mohammed. And Mahindra Mohammed was set up as franchise for assembling jeeps from Willys, USA on October 2nd, 1945.After Two years Mahindra Mohammed changed its name to Mahindra Mahindra. Mahindra Mahindra grown in size and stature and it also occupied a premier position in all key sectors of economy. Mahindra Mahindra group is engaged in an ambitious and prolonged penetration into the global arena. DIFFERENT VEHICLES IN MAHINDRA MAHINDRA: FIG a: Indias first Prime Minister.   FIG b: Mahindra Scorpio A passenger in the past FIG c: The electric car of Mahindra and FIG d: Mahindra tractor. its name is Mahindra REVA. FIG e: Mahindra Jeeps are used FIG f: Two wheeler model in Mahindra Mahindra for daily transport in Agra. and its name is Mahindra Flyte. The company encapsulated its ambition, spirit and inspiration from golden words of Pandit Jawaharlal Nehru: The woods are lovely, dark and deep,   But I have promises to keep,   And miles to go before I sleep,   And miles to go before I sleep. The golden words are translated into many more milestones to be set up before it rest. Today, It has evolved into a premium SUV(Sport Utility Vehicle) and MUV(Multi Utility Vehicle) with a large number of cars in the Indian car market. Today in the Indian car market we can see three types of Mahindra cars they are Mahindra Bolero, Mahindra Maxx, Mahindra Scorpio. In the present scenario Mahindra Mahindra total turnover is of about 6 billion dollars. Organization analysis: Mission/Vision Goals and Objectives Strategy followed Vision: Indians are second in the world in manufacturing automobiles. The founders of our nation and our company passionately believed by us. We will prove them right by believing in ourselves and by making MM Ltd. known worldwide for the quality of its product and services. And its new innovations. The important goal of Mahindra Mahindra is to provide highly technological innovative product and services . E-business Initiatives and by out sourcing of technology Products that redefined the market By 2015 Mahindra Mahindra wants to enter almost all continents in the world. Joint ventures, acquisition and merger with different players in other countries Foreign competition. Mission of Anand Mahindra: We dont have a group-wide mission statement. Our core purpose is what makes all of us want to get up and come to work in the morning. Mr. Mahindra awards: Rajiv Gandhi Award 2004 for outstanding contribution in business field. From President of French Republic as Knight of the Order of Merit. In the year 2005 from Auto Monitor as Person of the year. From American India Foundation 2005 Leadership Award for his, and the Mahindra Mahindra group for its commitment to CSR(Corporate Social Responsibility). CNBC Asia Business Leader Award for the year 2006. Business Man of the year 2007 from Business India. Business Leader of the year 2009 by Economic Times. Miles stones of Mahindra Mahindra: In 1948 Mahindra Mahindra LTD associated with UK for Steel trading business. In 1957 Mahindra Owen established- a joint venture with Rubery Owen Company LTD, UK. In 1969 the Company entered the world market which exports utility vehicles and spare parts. In 1975 Mahindra Engines developed an diesel engine for its vehicles. In 1982 the Mahindra brand tractors were launched. In 1986 Tech Mahindra (formerly known as Mahindra British Telecom) is established. In 1994 Mahindra group created 6 Strategic Business Units they are: Automotive or Automobiles, Trading, Farm Equipment, Infrastructure, Financial Services, Information Technology(earlier it is Telecom and Software) and Systech(earlier it is MSAT). In 1999 Mahindra group launched a 3-wheeler vehicle which is environmental friendly, a battery-operated. In the year 2007 Mahindra group focused on health and the environment. It launched Mahindra Hariyali, which aims to add 1 million trees to Indias green cover and it also launched Lifeline Express. In the year 2007 Tech Mahindra LTD launched Tech Mahindra Foundation on June 13th 2007. These are the some of the milestones of Mahindra Mahindra groups. FOUR Is of Mahindra Mahindra: The four Is: INNOVATIONS. INFRASTRUCTURE. INVESTIMENT. INSTITUTIONS. INNOVATIONS: Mahindra Mahindra is one of the top industry in India. The director of the Mahindra Mahindra Anand Mahindra put innovation is the core of its growth strategy. The radical innovation is successful in managing the balance between the structured processes and the creation of an environment. According to this MM group: Innovation should start with the insight about customer, which the Mahindra Mahindra group found by going to fields and observing the lives of farmers. And this group found that the tractors were used for personal use. The Mahindra Mahindra group encourages the experiments. The new inventions should add value to companys bottom line that is nothing but profit. The important point is that great products should have great design. Thus Mahindra Mahindra took this initiative and made the culture of innovation. INFRASTRUCTURE: The Mahindra Mahindra infrastructure is a JV between Mahindra Group and International Finance Corporation. It works close association with global companies to bring world class technologies and practices. It mainly focus on ownership, development and management of infrastructure projects. It is becoming the leading infrastructure developer in the country. INSTITUTIONS: The Mahindra Mahindra group is placed in all sectors like Telecommunications and it is named as Tech Mahindra. Software, Mahindra Mahindra came to software field after buying Satyam company and it is named as Mahindra Satyam Mahindra Mahindra also has its recognition in the Infrastructure and it is named as Mahindra Infrastructure Developers. In this it also have holiday resorts it named as Mahindra Holidays and Resort LTD (MHRIL) Mahindra Mahindra is one of the top industry in India for automobiles and it is the starting point of Mahindra Mahindra company. Mahindra Mahindra also involved in financial sector and its name is Mahindra Mahindra Financial Service LTD. Mahindra Mahindra Group also have Mahindra Special Services which was established in 2001 as a separate division in Mahindra Mahindra. Mahindra Mahindra also have Mahindra Defence Systems which oversees the requirement of Indias Defence and Security forces. INVESTIMENTS: Mahindra Mahindra group have shares in many companies. Presently Mahindra Mahindra Group want to acquire Ssangyong and expand its business in international market. But on other hand, its investors are quite suspicious regarding the investment. In the past Mahindra Mahindra Group made many Joint Ventures and acquisitions and it has forayed into different sectors of automobiles like light, medium and heavy commercial vehicles. It also ambitious to acquire two wheelers also. PESTEL ANALYSIS ON MAHINDRA MAHINDRA: Many factors in the environment that affect the organization are: Tax changes. Trade barriers. Government policy changes. New laws. Demographic change. These are the some of the macro changes. Thus to analyze these factors we categorize them using PESTEL analysis. The PESTEL analysis includes Political, Economical, Social, Technological, Ecological, Legal factors. Political Factors: This is a Government policy which includes what are the goods and services does a Government want, to what extent the government can subsidize firms and its priorities in political decisions and business support. The factors related to Mahindra Mahindra group: For Mahindra tractor industry the Government laid stress on mechanism of agriculture to boost food grain production. Change in Taxation policy. Regaining Agricultural dynamism is the key goal in eleventh Five year plan. ECONOMICAL FACTORS: The Economical factors which includes taxation change, inflation, interest rates, economic growth and exchange rates. The factors related to Mahindra Mahindra group: Cost of tractors in India are more cheaper when compared to other countries. 95% of tractors are on credit based. For agriculture inputs Less interest rate charged by the banks. Social Factors: As the population increases the demand on goods get increased. Thus there will be demand for firm products and industry. As there is increase in awareness in farmers there is a need technology and thus there is a requirement of tractors and farmers can buy tractors on credit bases. To meet the farmers demand the mechanized operations are preferred to eliminate delay, also labor shortage. The other main important thing which Mahindra Mahindra do for its long-term sustainability is CSR(Corporate Social Responsibility). Mahindra Mahindra group spend Rs. 1.3 crore it is head donation in its annual report. Its activities include K. C. Mahindra Education Trust which provides education at various levels. There is another program for helping unprivileged girl child at the Mahindra foundation it is Nanhi. This are the main things which are done by Mahindra Mahindra group for its long-term sustainability. The Mahindra Mahindra also have its own foundation as Mahindra Foundation which was set up with a specific objective that to provide medical relief to poor people. The Mahindra foundation always very responsive to any major disasters whether it has been taken as tsunami or the Gujarat earthquake, it provided support either by financially or by sending vehicles, supplying manpower or material. Technological Factors: Increase in new Technology can create new products and process which can reduce the cost, improve the quality, lead to innovation and also reduce the life cycle of the product. This technology will benefit consumers as well as organizations. The factors related to Mahindra Mahindra group: Continuous technological innovation. Continuous improvement in technology will reduce use of Renewable energy development. Ecological Factors: It include weather and climate change. The major climate changes occurring due to Acid rain, Green-house effect, Global warming thus it is becoming significant for the firms. Thus because of this impact environmentally friendly products and processes have more demand and also creating business opportunities. The factors related to Mahindra Mahindra group: Global Warming. Mahindra group is trying to release electric cars to reduce the pollution and also reduce the usage of renewable goods. Legal Factors: Legal factors are related to legal environment. In recent years the developing countries changed the Legal factors which affected the firms in other countries due to globalization. The legal factors related to Mahindra Mahindra group: Agricultural policy Collaboration with government which shapes policy issues. SWOT ANALYSIS: SWOT (Strengths, Weakness, Opportunities, Threats) of Mahindra Mahindra group Strengths of Mahindra Mahindra group: Mahindra Mahindra is one of the top players in the world in terms of number of tractors sold. This itself shows that Mahindra Mahindra market share is the biggest strength of the company. It also have highest domestic share. The some other strengths of Mahindra Mahindra group: Product portfolio of Mahindra Mahindra got extended from 20hp to 30hp. There is government support for Mahindra Mahindra Group.A Availability of technically skilled people from JTC (Jiangling Tractor Company). For its next stage of expansion Mahindra Mahindra have a strategy. It not only focus on new products, it also have a programme of intensive management development to establish its leader for future. The major strength of Mahindra Mahindra is it have ability to introduce new products and process in to the market and also can generate sales for those new products. Weakness of Mahindra Mahindra group: The production is non-competitive because of high interest costs and overheads. Infrastructure of this group is Bottle neck. The companys passenger cars are based upon 3rd and 4th generation platform. In this group there is lack of efficiency for new plant layout. Another weakness of Mahindra Mahindra is multi franchise. In Mahindra Mahindra there is no effective dealership. The MM is mainly dependent on rural sector, the rural sector mainly depends on monsoon. Thus if there is bad monsoon for two consecutive years which leads to adverse impact on demand for tractors. Opportunities of Mahindra Mahindra group: Rural demand is increased. Income level is increasing. Ban for overloading of commercial vehicles. With the support of local partners there is an easy entry to Chinese market. The Mahindra Mahindra will be more competitive in Chinese market if they provided after sales service. To get more demand the Mahindra Mahindra group should export Chinese range tractors to India and Indian range tractors to China. Mahindra also entered in to software field after buying satyam and renamed it as Mahindra Satyam. Threats of Mahindra Mahindra group: Input cost got increased. Competition also increasing. The most important threat of Mahindra Mahindra is legal consideration. In China the Banking facilities are undeveloped. The MM also involved in different fields like holidays, telecom industry, financial services and resort etc. Which should have good subsidiaries from time to time if these are unmanageable this will divert the companys attention from its business which leads to destruction of shareholders value. Mahindra Mahindra will face more competition if the foreign players enter in to the tractor segment because these foreign players are technically more competitive when compared to MM. CONCULSION: Thus according to research on Mahindra Mahindra Group it shows that the company uses the Strategic Key points in the external environment for long-term sustainability and sustained success. It is the one which encourages the new ideas and also have plan to sale the new product in the market. This company is the one which try to develop new products for consumers. Mahindra Mahindra company is also socially responsible it give 1.3 crore only from its annual report for helping poor and unprivileged girls. Which shows that the company not only think about its profits but also feel the responsible about our country India. It is that which also do international trading with other countries. It also have a clear vision and goal which shows the dedication of the company. The mission itself says that it is not thinking about profits but it want develop ourselves. Mahindra and Mahindra tries to develop the new products which do not harm the environment and save the renewable reso urces example MAHINDRA REVA which is an electric car. According to research it shows that Mahindra Mahindra is one company which is respected and trusted by consumers and it is the top industry in INDIA. .